Locium vs Aryeo, Tonomo & Spiro
The four platforms real estate media companies actually shortlist. Every competitor claim here was checked against the vendor's own website and documentation in July 2026, and where they publish nothing, we say so instead of guessing.
Locium vs Aryeo
Zillow-owned since 2023. Free Lite tier, then US$49–179/mo gated by annual listing volume. Deep Zillow pipeline, and US-first by design.
Locium vs Aryeo →Locium vs Tonomo
Fast-moving US platform, strong booking flow. US$140–250/mo with listing caps, demo-gated, white-label only on the top plan.
Locium vs Tonomo →Locium vs Spiro
Operator-built, fair US$5/job pricing. Its own docs say there is no embedded order form, no native Xero and no mobile app.
Locium vs Spiro →The pricing models, side by side
All figures from each vendor's published pricing pages, July 2026.
| Locium | Aryeo | Tonomo | Spiro | |
|---|---|---|---|---|
| Monthly fee | $0 | $0 Lite · US$49–179 Pro | US$140–250 | $0 |
| Usage fee | From $8 per delivered listing | — | — | US$5 per job (incl. deleted/duplicates) |
| Annual listing caps | None | 100 / 250 / 500 by tier | 200 / 425 by tier | None |
| Team members | Unlimited | 1 / 3 / 5 by tier | 1 (Starter) / unlimited (Pro) | Not capped by price |
| Free self-serve trial | Yes, no card | Lite tier only | Demo-gated | Yes |
| Ownership | Independent (Patorama) | Zillow Group | Independent | Independent (WOW Video Tours) |
Six things none of the others document
Checked against Aryeo, Tonomo, Spiro and HDPhotoHub's public sites and help centres, 2026.
Draw-on-the-photo revision tool
Clients circle the bin or scribble out the powerlines directly on the image; your editor gets the markup back. No competitor documents anything like it.
Two-way Outlook + Google sync
Every rival documents Google Calendar only. Locium syncs Outlook and Microsoft 365 two-way as well, which matters if your team lives in Microsoft land.
Pre-paid wallets & retainer billing
Wallet credits, monthly retainers, automatic Stripe top-up, bounce recovery. None of the four document client retainer billing at all.
Raw photo upsell
Sell raws per order at your price, with paid raws flowing back into the production pipeline. Competitors document internal raw handling only, not a way to charge for it.
Brokerage credit-limit lock
One bill for the brokerage, head-office visibility, and a hard credit cap that locks new orders the moment it’s hit. Not documented anywhere else.
Custom AI agent builder with cost tracking
Build your own AI assistants and see cost-vs-revenue per agent. Rivals ship fixed AI features; none document a build-your-own platform.
The verified feature table
✓ documented~ partial / add-on✕ documented as unavailable— not publicly documented
Row-by-row source links live on the dedicated pages: Aryeo · Tonomo · Spiro · HDPhotoHub
Verified against each vendor's public website, help centre and release notes in July 2026, with full source links on the per-vendor pages. "—" means the vendor does not publicly document the capability; it may exist unannounced. Features change: spot something out of date? Email [email protected] and we'll fix it. Aryeo, Tonomo, Spiro and HDPhotoHub are trademarks of their respective owners and are not affiliated with Locium.
Built by an agency, for agencies
We're Patorama Studios, a real estate media production company in Australia. We used the others first. None of them did everything we needed, so we built Locium on top of our own ops.
Every feature on this page is one we needed first. That's why the list is longer.